<b>Comment:</b> Downmarket nightmare for a mum-to-be

My Account
Logout

Create an Evening Standard Account

Use your social network

Save time by using your existing account to sign in to Evening Standard

We'll never share your information or post anything to your account without your permission

Welcome! Sign in here

Use your social network

Save time by using your existing account to sign in to Evening Standard

We'll never share your information or post anything to your account without your permission

Forgot your password ?

Registration

* indicates fields that are mandatory

Email *

Password *

Confirm Password *

First name *

Surname *

Postcode *

Country *

Mobile phone number

Username *

Gender *

Year of birth *

When you sign up...

You will have access to all our online competitions, discounted offers and can post comments on our site.

You will also receive The Weekender newsletter sent every Thursday - it’s full of fantastic offers and ideas for the weekend. You can update your email preferences in your account page when you log in.

Other newsletters and emails

Homes & Property Newsletter - Yes I want to receive the weekly email with all the latest news on property in the capital

Occasionally we would also like to send you relevant emails detailing specific offers either from ourselves or carefully selected partners. If you would prefer not to receive these then please tick the appropriate boxes below. We will never pass on your details.

I do not want to receive additional offers and information from the Evening Standard

I do not want to receive additional offers and information sent by Evening Standard on behalf of carefully selected partners

Terms and Conditions

* I have read, understood and agree to be bound by the terms and conditions of Evening Standard

Registration

Mail Sent for Registration Confirmation.

A confirmation email has been sent. Please activate your account by clicking on the activation link sent in your mail box.

Looking for a one-stop solution to all my new baby needs, Mothercare was the first name that came to mind. After all, this was where my own mother had shopped for baby clothes, toys and pushchairs.

Ten minutes after I sailed in, I marched out again empty-handed, stressed and affronted at the bad staff attitude, poor store layout and downmarket products. To anyone with a modicum of taste it's a nightmare of chavvy logos, candy pink and plastic tat, guaranteed to bring on a migraine in minutes.

The whole shopping experience is an ordeal too. My local store keeps all the useful baby gear up a steep flight of stairs. There's no lift so you're expected to leave your child's buggy unattended.
In a shop full of frayed mothers, frantic toddlers and pregnant women, a helpful staff member is almost impossible to locate.

There's simply no excuse for this kind of chaos and mothers have voted with their credit cards.