Jaffa cake doughnut wars - Life & Style - Evening Standard
       

Jaffa cake doughnut wars

The doughnut has done it for Greggs, we hear - with its Superstar Doughnut flavours (including the Jaffa Cake) selling like, well, hot cakes since their launch last month. A bad economy equals a pocketful of nothing but a mouthful of doughnut, it seems - and sales are up for the high-street bakery as a result.

"A Jaffa Cake doughnut is something different that hadn't been tried before," says Greggs. But since the success of its squishy orange snack it is now being tried again - with doughnut daddy Krispy Kreme launching its own version, the Jaffa Dreamcake, last week.

Since our team of testers gave the "stale tasting" yet "unashamedly unsophisticated" and "satisfying" Greggs, and the "over sweet, but soft and light" Kreme an even score of 3/5 each we turn to a tiebreaker of calories, fat content and price. Krispy Kreme's Jaffa Dreamcake comes in at £1.55 with 359 calories and a crazy 21g of fat per doughnut. Greggs' Jaffa Cake has 320 calories but just 8.5g of fat and is only 60p. You do the maths.

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