Boycott of Whole Foods after boss blasts Barack Obama

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John Mackey, founder and chief executive of the American chain, whose Kensington store lost £35.9 million last year, wrote an article in the comment page of the conservative Wall Street Journal.

His opposition to Mr Obama's planned "massive new healthcare entitlement" has prompted many once-loyal shoppers in the US to pledge to find alternative sources for their free-range chicken or organic cheese.

Steven Mikulencak, a 33-year-old town planner in Washington, said: "There is consensus that the company needs to re-earn the trust." A boycott Whole Foods Facebook group has 1,600 members.

Mr Mackey quoted Margaret Thatcher to argue that the US government should not take on responsibility for extending healthcare to uninsured Americans.