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It has backed some of the ideas of the commission it set up under Sir Terence Conran to look at what might help. For example, free 30-minute parking slots at local shopping areas - subject to the constraints of off-street parking - would go some way to compensating for the free parking that shoppers at big supermarkets enjoy.

The borough wants a shopping tsar appointed to promote a good retail mix. There is a limit to which the council can, for instance, oblige private landlords to hold down rent increases on the Portobello Road, but it does encourage them to tailor rent increases to a shop's increase in turnover. It has also adopted better practice for its own tenants.

Other measures are in the gift of Government, not town halls. But this is overall a genuinely worthwhile attempt by the council to help stem the tide running in favour of big, homogeneous chain stores. The recommendations ought to be studied, and followed, by others.