Tess helps launch lingerie range - News in brief - Evening Standard
       

Tess helps launch lingerie range

Strictly Come Dancing star Tess Daly is a Christmas cracker as she fronts up a new campaign for La Senza lingerie.

The mother-of-two, who is married to Radio One host Vernon Kay, modelled a range of lingerie from La Senza's new collection for the festive season.

The photographs will feature on billboards and in all 180 La Senza store windows across the country in the run up to Christmas.

The company said Tess's Steal The Show campaign, which features the 38-year-old in a showgirl setting with top hat and cane, aims to bring together the two sides of every woman - playful and fun, yet glamorous and confident.

The campaign is Tess's first major lingerie campaign in more than ten years.

Tess said: "As a mum-of-two, I was flattered to be asked to model for La Senza's Christmas lingerie campaign. It was great fun becoming a showgirl for the day, complete with top hat and cane."

Lisa Bond, marketing director for La Senza added: "Tess epitomises everything the La Senza woman wants to be.

"She is gorgeous with a great sense of humour and a fabulous sense of fashion.

"She is also a working mother and we feel our customers will really aspire to the fact that she always looks amazing whilst juggling her family and career."

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