Just-turned 30 Jordan shows she's still a cheeky teenager at heart

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On the set of her ITV2 fly-on-the-wall documentary series, Katie and Peter, the model, businesswoman and author showed off a tanned toned physique a woman ten years younger would envy.

Launching her lingerie line for George at Asda, Jordan aka Katie Price, picked women of all shapes and sizes from her fanclub to advertise the two-piece skimpies.

And in a cheeky move typical of the star, she flashed those watching, quickly pulling down her pink trousers and provocatively looking over her shoulder.

Modeling her own lingerie line, Katie chats to a member of her fan club she chose to help launch her designs for Asda

Cheeky: The model flashes onlookers while filming her show

The latest installments of the show detailing her life with former-popstar Peter Andre look like they are going to be the raciest yet, if these pictures are anything to judge by.

The glamorous star poses in a bubbling jacuzzi in another scene but playfully smears her mascara down her face.

Mysteriously surrounded by vegetables, she pouts for the cameras in a scene that will only be made clear when the show airs.

She may be getting older, but Katie shows she's still got the sense of humour she's always had.

Despite turning 30, Katie showed off an enviably toned physique

Bubbling: Katie smoulders in a jacuzzi, bizarrely surrounded by vegetables