Maggie Gyllenhaal's steamy Agent Provocateur campaign revealed

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Gyllenhaal stripped down for a series of sexually charged images, which see the scantily clad star splashing about in a bath and even posing in handcuffs.

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Call on me: Maggie shed her quirky image for a sexy new look

Arresting: the Hollywood star posed in handcuffs

The indie actress certainly had good training - she first came to attention with her daring role in 2002's Secretary, where she played a personal assistant who enjoyed being spanked by her boss.

She has gone on to appear in World Trade Center, Sherrybaby and Donnie Darko, which co-starred her actor brother Jake Gyllenhaal.

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Hollywood royalty: Maggie's father Stephen is a director, her mother Naomi is a writer, and younger brother Jake starred in 'Brokeback Mountain'

Serena Rees, co-founder of Agent Provocateur, said: "Maggie is not an obvious sex symbol."

"She is interesting looking, confident and beautiful in a way that is non-threatening, which makes her appealing to men and women alike."

The actress also has an 11-month-old daughter, Ramona, with her actor fiancé Peter Sarsgaard.

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Making a splash: Maggie Gyllenhaal's Agent Provocateur campaign - the range is currently available in stores worldwide

The coveted campaign has previously starred pop princess Kylie Minogue and burlesque star Dita Von Teese.

The images are part of 'Lessons in Lingerie, the first in a collection of books entitled The Adventures of Miss A.P. The next episode in the series, 'Lady of the Manor, will be released in November.

Agent Provocateur has a strong celebrity following - with Paris Hilton, Christina Aguilera, Carmen Electra and Lily Allen are all fans.

The range is now available world wide.

For more details on the campaign, visit www.AgentProvocateur.com.