Pecs Factor: X Factor runner-up Rhydian has the muscles but not the tan to fit in with the beach hunks

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But fellow Britons might be tempted to splash him with sunblock.

The natural redhead, who bleached his hair before he appeared on television's X Factor, displayed his pale torso on the beach in Mexico while on holiday with his family.

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Rhydian is holidaying with his aunt Maxine, right and other family members

Striding along in his swim shorts, the 25-year-old might have a physique to match James Bond actor Daniel Craig but the skin colour clearly needs a little more work.

Bachelor Roberts looked even more pallid as he stood next to his extremely tanned aunt Maxine.

The opera-singing Welshman came runner-up to Scots rival Leon Jackson in the ITV talent show before Christmas, amid claims that telephone problems had deprived him of victory.

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Muscle man: Rhydian emerges from the surf

Beach bum: Pasty Rhydian is hoping to get a tan

Since then, however, he has been given his own £1million recording contract with Simon Cowell's record company Sony BMG.

Roberts says he is teetotal and a devout Christian who does not believe in sex before marriage.

He is holidaying with his father Malcolm, 58, an electrical contractor, mother Angela, 56, a charity worker, plus an army of aunts, uncles and cousins. As a child in the Brecon Beacons, Roberts was self-conscious about his plump figure and curly ginger hair.

But after dying his hair blond and becoming a regular at the gym he soon became a star of his college cricket and rugby teams.

Sporty: Being on holiday is no excuse for ripped Rhydian to halt his exercise regime