Weather Tonight: 4°c Partly Cloudy Night Morning: 8°c Cloudy

Business

Santa’s festive failure

Johnny Reed
5 Jan 2009


It's a bit early to write an epitaph for Shanghai in 2008 but some things are becoming clearer about winners and losers. Santa had a particularly bad year. Like a number of export items, he and his team just didn't make the journey west. Orders were cancelled or failed to materialise, and an awful lot of red and white goods were left on the shelf.

Santa doesn't really fit into the Shanghai pantheon of House, Wealth and other useful Gods. But put on a bargain, and even reindeers and snowmen can be shifted. Heavy discounting during December saw a brisk trade in Christmas paraphernalia to Shanghainese. Some items may even find a use in Chinese New Year celebrations later this month.

Employees were under pressure. Graduates had great difficulty finding places and many were totally unsuccessful. Top students stopped queuing at the doors of foreign businesses and went for the boring but safer option of large state-owned enterprises. Expatriates started heading home in their droves. Too expensive for today's market, they are being replaced by locals or not at all.

All businesses, while mindful of redundancy payments, began taking the opportunity to replace weaker staff with the better-quality individuals that find themselves unexpectedly on the market.

For those involved with the UK, currency movements took their toll. From an exchange rate of £1 equalling about 15 renminbi for most of 2007, the year saw it take a stomach churning ride down to 9.97 by New Year's Eve — not a happy position for exporters.

Only UK expatriates paid in local currency found some consolation, provided they were still employed. Identifying other winners is proving a bit difficult at the moment.

*Counter-cyclical investment opportunities are at a premium in difficult market conditions. One product that will be in great demand at the end of January is firecrackers. When it comes to driving out the evil spirits of the Year of the Rat and keeping them away from the incoming Ox, a very noisy display indeed will be required.

*A new accessory for outdoor New Year's Eve celebrations last week was the furry bear hat, complete with ears, eyes and snout. While not exactly becoming, they did look very cosy in the bitter cold. Ignoring any suggestion that this was a portent of market performance in 2009, the celebrating crowds were probably pinning their hopes on the Ox actually turning out to be a bull.

Reader views (0)

 Add your view

No comments have so far been submitted.


Add your comment

 

Terms and conditions Make text area bigger You have  characters left.

We welcome your opinions. This is a public forum. Libellous and abusive comments are not allowed. Please read our House Rules.

For information about privacy and cookies please read our Privacy Policy.


 

 

  • Slump looms in eurozone as economy takes a dive Euro Europe's lingering debt crisis has pushed the eurozone closer to recession as the beleaguered single currency bloc's economy shrank for the...
  • Sports Direct is on right track Mike Ashley Sports Direct is on track to hit its "super-stretch" profit targets this year, passing the first hurdle that could see it hand founder Mike...
  • Bank may turn off printing presses as inflation drops Mervyn King The Bank of England's latest £50 billion burst of quantitative easing may be the last time it needs to resort to the printing presses
  • Online orders on mobiles lift Domino's Pizza Domino's Pizza UK said its online sales have powered ahead to account for more than half of delivered sales
  • Debt deadline: Greece on brink Greek protests Hopes were rising that Greece will sign up to the first €130 billion (£109 billion) bailout from the European Union and International...
  • Frothy profits at Heineken Beer The economy might be in dire straits but Brits still love a pint down the pub
  • French banks face battering on exposure to Greek debt Jean-Laurent Bonaffé French banks look set to take one of the biggest haircuts on Greek debt as the country's largest, BNP Paribas, has said it had raised its...
  • Thorntons calls in a former Gunner to help turnaround Keith Edelman The chocolatier Thorntons has turned to the former boss of Arsenal football club to turn around its fortunes
  • LandSecs £1bn joint venture for Victoria A £1 billion-plus redevelopment is on the way at Victoria station
  • Morgan Crucible results surge on emerging market growth Morgan Crucible reported highest-ever full-year results, helped by strong performance across both its divisions, and reiterated that 2012 growth would be driven by new products and emerging markets
  •  
    Market Roundup
    WEDNESDAY UPDATE

    Barclaycard's exit leaves CPP with an identity crisis

    Bye bye Barclaycard. Nearly a year since the FSA started investigating CPP over its sales techniques, the identity theft protection firm touched a new, all-time low today after admitting it was losing one of its most high-profile clients

    More