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It's taken the UK hotel trade by storm, now Premier Inn is exporting its brand of cheap, but quality rooms to India.
Premier, part of leisure group Whitbread, is opening its first hotel there in Bangalore this month with two more following during the next two years.
The opening comes just 18 months after Premier Inn launched its first international hotel in Dubai.
There are few budget hotels in India, and most aimi for the higher end of the market.
Premier Inn India managing director, Aly Shariff, said: “Tourism in India, previously mainly restricted to in-bound travellers, is now strong for both international and domestic markets and we feel his represents an excellent opportunity for us.”
The next two Indian hotels will be be properties in Delhi next year and Pune in 2011.
Premier Inn Bangalore will have 105 rooms, restaurant, bar, gymnasium and a conference room.
